Louboutin has said over the past decade, he has been offered licensing deals on everything from cars and glasses to swimwear and ready-to-wear, but has turned them down as he does not want his name to be one that can be licensed. In 2003, his first extension outside of shoes was the introduction of his handbags and purses line.
In 2011, he launched a collection of men's footwear at a new exclusive store in Paris. Two explanations were given why Louboutin started a men's line. The first was a story of a French woman who asked him to make her a pair of shoes for her very large feet. He custom-created the size 13 1/2 shoes for her, but she didn't end up buying them. Instead, he passed them along to a friend who gave them to her husband. The second story was that the idea of starting a men's line came from musician Mika, who asked Louboutin to design all the shoes for his show for his tour. He also noticed, "There is a group of men that is thinking a little bit more like women. They're super-excited to buy the 'new thing.' I've noticed on blogs, for example, that men are very serious about their shoes now. They treat shoes very much as objects, as collectors' items. Of course, there is still a group that is more conservative in their tastes. They like to pass their shoes down to their son or say they have had a pair for 25 years". A unique feature introduced was the Tattoo Parlor, where customers could have digital photos taken of their ink and embroidered onto their shoes or, embroider the signature brogues in addition to selecting designs by Christian Louboutin with prices starting at around $8,000.
In 2007, he collaborated with the filmmaker David Lynch on Fetish, an exhibition of his shoes in Lynch's photographs as erotic sculptural objects including ballet pumps made vertical by an impossible heel, or shoes with heels projecting inches beyond the sole (Viennese heel). He partnered once again with Lynch and Swizz Beats to compose music when Louboutin directed a show at Crazy Horse, called Feu, which ran from 5 March to 31 May 2012.
In 2012, Louboutin partnered with Batallure Beauty LLC to launch Christian Louboutin Beauté to enter the luxury beauty market. It is expected to hit shelves in late 2013. Catherine Roggero is the New York-based general manager for Christian Louboutin Beauté, a venture between Christian Louboutin SAS and Batallure Beauty. Roggero "will be responsible for developing Louboutin's beauty business."
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